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Planes partner with Slice to power up the UK’s first eSIM-only mobile network

by CJ Daniel-Nield8 September 2024 5 Min Read

  • Slice is the UK's first eSIM-only network, available exclusively via an app. 

  • Designed to make eSIM technology accessible and easy for modern phone users. 

  • Planes and Slice have built a groundbreaking product that sets a new benchmark for a modern, hassle-free mobile experience.

  • Research predicts that 75% of smartphone users will have moved to eSIM by 2030.

Launching a product that’s Slice and easy

We are excited to announce our role in the development of Slice Mobile, the UK’s first eSIM-only mobile network. In developing the new Slice Mobile app, we have helped make eSIM technology simple and accessible: setting a new industry standard for a modern, hassle-free mobile experience.

With our experience building category-first products, we knew Slice had a unique opportunity to develop a smart proposition hand-in-hand with modern technology. We’re so excited to be partnering with Slice as they redefine what it means to be a mobile network in today’s fast-moving market.

CJ Daniel-Nield, Co-Founder of Planes

With 35% of Gen Z reporting a negative sentiment towards their current mobile provider, there is a growing sense of disillusionment with current network offerings. Slice is entering the market against this backdrop, appealing to a new wave of customers looking for something different from their network. 

Slice’s fully digital, eSIM-only service simplifies the mobile experience and empowers users to take control of their connectivity like never before. eSIM technology makes it fast and easy for customers to switch mobile networks.

From the beginning, our vision has been to develop a network that not only provides unparalleled service and functionality but also evolves effortlessly with the dynamic needs of mobile users. Planes Studio has been a great partner in helping us bring this to life with their expertise in building digitally native products.

Rob Brock, Product Director at Slice

So to keep customers coming back, Slice are offering users the ability to co-create a network that treats them like owners and genuinely rewards their loyalty in a unique way. Alongside this, customers can earn cashback based on their yearly spend which increases with tenure. 

We’re committed to breaking down barriers for customers who want to engage with us as their mobile network. We view our customers as co-owners, empowering them to actively co-create and shape the network and its features. Our ultimate goal is to establish a community where there is no distinction between 'us' and 'them,' but rather a single community of 'us'.

Rob Brock, Product Director at Slice

Mindszi, a company created by experts who introduced the world’s first eSIM-only mobile app to the iPhone in 2018, highlights industry research that predicts 75% of people with smartphones will have moved to eSIM by 2030.

However, the evolving nature of the technology and varying installation processes across devices means the challenge for mobile networks lies in creating a seamless onboarding experience for customers. 

Alongside Mindszi, we were chosen as Slice’s partners to develop the app and deliver a truly unique product and frictionless experience.

Mindszi provides the platform that integrates with Slice's proprietary systems to manage e-commerce, subscriptions, eSIM and network integration. We have built a world-class user experience and mobile application that integrates with Mindszi’s platform, enabling Slice Mobile’s best-in-class eSIM experience.

Getting rid of the traditional SIM card requires a completely new way of thinking. Combining Mindszi’s deep expertise in eSIM with Planes’ extensive product design experience has created an eSIM-only experience that is simple for customers to understand and connect in just a few minutes.

Michael Moorfield, Co-Founder at Mindszi

As Slice opens doors to founding customers, our collaboration has resulted in a groundbreaking product that’s ready to shake up the UK mobile network scene.

Early customers, known as “Founding Slicers,” can look forward to special perks and benefits as they help shape the future of the network.

To join the waitlist, visit www.slicemobile.com.

I’m CJ, co-founder of Planes and in charge of all things strategy and growth. Coming from the world of startups, I want everything done 10x quicker than humanely possible—and I love my team for trying.
CJ
 
Daniel-Nield
cj@planes.agency
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